Social Media and the U.S. News Hospitals

by Ed Bennett on July 28, 2010

in Uncategorized

UPDATE – Added University of Pittsburgh Medical Center – UMPC to the list.

Is your hospital still waiting to try social media? Here’s something to consider:

All 14 hospitals listed on the 2010-2011 U.S. News Honor Roll are using social media.

Barnes-Jewish Hospital/Washington University
Brigham and Women’s Hospital
Cleveland Clinic
Duke University Medical Center
Hospital of the University of Pennsylvania
Johns Hopkins Hospital
Massachusetts General Hospital
Mayo Clinic
New York-Presbyterian University Hospital of Columbia and Cornell
Ronald Reagan UCLA Medical Center
University of California, San Francisco Medical Center
University of Michigan Hospitals and Health Centers
University of Pittsburgh Medical Center – UMPC
University of Washington Medical Center

A survey of the larger Best Hospitals List shows that 78% (almost 4 out 5) are also engaged on Facebook, Twitter and other social media sites.

Maybe it’s time to take a closer look.

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New Features for the Hospital List

by Ed Bennett on July 25, 2010

in Uncategorized

I have added four additional tables to the Hospital Social Networking List - individual lists of:

The data on each table can be sorted and filtered, making it easier to research popularity, social media reach and other metrics. As you can imagine, it took a long time to gather this information. The data for Twitter could be automatically downloaded using the using the MyTweeple service, but everything else was done manually. Expect to see updates  every quarter.

Special thanks to  Aaron Hughling for allowing me to use his YouTube Data

In addition to the new tables, the main list was also updated. We are now at:

762 Hospitals total on:

  • 348 YouTube Channels
  • 551 Facebook pages
  • 583 Twitter Accounts
  • 99 Blogs

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Hospital Twitter Stats

by Ed Bennett on July 4, 2010

in Uncategorized

And now for a bit of fun…

This table has stats on over 500 Hospital Twitter accounts tracked in the big list.  Click on the headers to sort by Name, number of Followers, number of Tweets, etc.

Mayo Clinic
St. Jude
Aurora Health Care
Children’s National
Scripps Health
Emory Johns Creek
UNC Health Care
Children’s Hospital
U. of MD Med. Center
U-M Health System

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Crowdsource My SXSW Submission

by Ed Bennett on June 29, 2010

in Uncategorized

______________________

UPDATE – June 30, 2010

I’ve decided to go with Topic #2 – Social Media and the Healthcare Provider / Patient Relationship. It’s was a tough choice, but I think this a better fit for the new SXSW Health track, while covering issues of interest to other professionals.

Big thanks to everyone who commented and offered advice – your feedback was invaluable.

Now – who’s going to submit a proposal on Web blocking?

________________________

As  many of you k now, SXSW has added a one-day Health track to the 2011 conference. This past March, I participated in a Core Conversation on the healthcare use of Web 2.0 and social media tools to connect with patients and deliver care. It was a packed session, and generated good feedback.

Next year, there will be more opportunities to discuss these topics, and submissions are being accepted now.

Here’s where I need your help. I can only summit one proposal, but I have several ideas:

1. ER 2.0 – One Year Later
A reprise of last years Core Conversation, looking at the progress (or lack of progress) in the adoption of new communications tools by Healthcare. Has anything changed? What are the success stories, and where are the roadblocks?

2. Dear Doctor, Can I Follow You?
A panel discussion with Doctors, Therapists and other healthcare professionals on boundaries. What’s the role of  social media in the  relationship between caregiver and patient? Is it ever OK to connect with patients on Facebook, Twitter and other social media services? This is an issue faced by other professions – think about Lawyers or Financial Advisers – what guidelines should they follow?

3. Mr. CIO – Tear Down the Wall!
The majority of U.S. hospitals block employees from using social media and many other websites. Websense and other “Net Nanny” tools are common, limiting the adoption of these new communications tools.  We can’t move forward with the great ideas found at SXSW unless the average employee can use them. This session would examine their reasons for blocking, and look at ways to change this mindset.

Here’s where I need your help – Tell me which topic you think is most important, and let me know if you already submitted a proposal using one of these ideas. I don’t want to duplicate proposals.

See you in Austin,

Ed

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SXSWi and Health – Together At Last

by Ed Bennett on June 21, 2010

in Uncategorized

Reposted from 33Charts, the blog by Dr. Bryan Vartabedian

SXSWi to Add Health Track in 2011

It looks as though SXSWi has finally recognized the need for formal healthcare dialog through the addition of a healthcare track in 2011.  The Accelerator track will apparently be expanded to include health products.  Now how cool is that?  If you attended SXSH or SXSWi in 2010, the writing was on the wall:  Social health needs to be on the table in mainstream forums.

If you have a panel proposal in mind keep your eye on the panel picker page which is live today. There is a drop-down box for the category for this panel/presentation of your submission – make sure you categorize as ‘health.’  An advisory panel for Health is being formed under the leadership of Tom Stitt and Reed Smith who have helped facilitate this important break with Hugh Forrest and SXSWi leadership.

More details as they develop.

I plan to submit a proposal, and encourage you to consider doing the same. This is a high-energy conference with some of the top people and companies who shape our Web experience. For example,both  Twitter and foursquare where launched at SXSW. I’m very pleased that a Health track has been added, as it gives us more opportunity to share ideas with the broader Web / Interactive community.

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June 2010 List Update

by Ed Bennett on June 20, 2010

in Uncategorized

We see a moderate increase in listings this month with additions from 25 hospitals. Special thanks to the South Carolina Hospital Association for the spreadsheet update.

Here’s the current stats:

744 Hospitals total

  • 344 YouTube Channels
  • 530 Facebook pages
  • 557 Twitter Accounts
  • 96 Blogs
Total: 1,527  Social Media sites
____________
New updates from:

Aiken Regional Medical Center
AnMed Health Medical Center
Atlantic Health
Backus (Willaim W.) Hospital
Baltimore Washington Medical Center
Bon Secours St. Frances Health System
Froedtert Hospital
Georgetown Hospital System
Greenville Hospital System – Children’s
Greenville Memorial Hospital
Lakeland Regional Medical Ctr
Lexington Medical Center
Morristown Memorial Hospital
Mount Sinai Medical Center
Northeast Rehab Hospital
Overlook Hospital
Palo Alto Medical Foundation
Reid Hospital
Roper St. Francis Healthcare
Sisters of Charity Health System
Spartanburg Regional
St. Clair Hospital
St. Joseph’s Hospital and Medical Center
Tuomey Healthcare System
University Health Care System

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Meet the Experts – Chip Harman

June 19, 2010

Our next profile is with Chip Harman,  web program manager in the Veterans Health Administration. Chip is an inspiration for anyone working in a multi-hospital system, as he is responsible for web communications, including social media,  across 153 medical centers. I’ve been fortunate to meet Chip in person, and co-present with him at a local [...]

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Upcoming Webinars and Conferences

June 13, 2010

There are two events scheduled on June 23: Conference: Social Media Revolution in Columbia, South Carolina, organized by the South Carolina Hospital Association. I will be speaking on the topic, Social Media in Healthcare: Making it Work for You. Also presenting: Reed Smith of the Nformation Group and Mike Shetterly of Ogletree Deakins Details here: [...]

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Items of Interest – May 29, 2010

May 29, 2010

Some of the interesting stories and resources from my Twitter community in the past few weeks. Health Care by Text – In Rwanda, Texting Saves Pregnant Women – another example of simple technology being used to save lives. (of course, not worrying about HIPAA helps make this work) Closer to home, 9 Mobile Health Hospitals [...]

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A Better Survey with Crowdsourced Questions

May 28, 2010

I’m usually frustrated by surveys in our industry. They always seem to the miss the specific questions I care about. Acsys Interactive is taking a different approach -  inviting Hospital / Healthcare professional to submit their own questions. From their blog: Welcome to the birthplace and home of what we believe to be the first [...]

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