Comments on: Hospital Social Media Stats

By: How Hospitals Are Quietly Leading The Way With Social Media

How Hospitals Are Quietly Leading The Way With Social Media — Fri, 25 Sep 2009 10:56:23 +0000

[...] & Links: http://ebennett.org/stats/ [...]

By: Hospitals: The State of Social Media Use · All The News You Need

Hospitals: The State of Social Media Use · All The News You Need — Sun, 20 Sep 2009 09:41:34 +0000

[...] post, “Hospital Socia Media Stats,” gives some interesting statistics into the adoption and growth of social media. To the right is a [...]

By: Trusted.MD Network

Trusted.MD Network — Fri, 24 Apr 2009 19:38:18 +0000

Hospitals: The State of Social Media Use…

Ed Bennett at Found In Cache does a wonderful job of giving us a statistical glimpse of the increasing (skyrocketing) use of social media tools (YouTube, Facebook and Twitter) by hospitals across the country….

By: Hospitals and the Social Web

Hospitals and the Social Web — Sun, 22 Mar 2009 19:05:50 +0000

[...] Interestingly, Bennett has found that Twitter use by hospitals is growing rapidly, and that it will soon be the most popular social tool for hospitals. The chart below shows the Twitter growth trend as compared to YouTube. [...]

By: Clinton Colmenares

Clinton Colmenares — Wed, 18 Mar 2009 15:00:14 +0000

Ed;

Thanks for making this information available. I will use it next week in a presentation to IT.
UNC Health Care (the med school and hospitals) joined Twitter in December; we now have more than 600 followers (unc_health_care). Our YouTube channel (/uncmedicine) is our primary “TV” outlet and our blog is popular with employees and the public.
But I wonder what’s around the corner.

By: mobihealthnews » Blog Archive » Hospital Twitter use to overtake YouTube

Mon, 16 Mar 2009 19:40:49 +0000

[...] Check out the rest of Bennet’s post for a number of other figures related to Twitter and YouTu… as well as his Big List of hospitals using these two social media sites and others. SHARETHIS.addEntry({ title: “Hospital Twitter use to overtake YouTube”, url: “http://mobihealthnews.com/2009/03/hospital-twitter-use-to-overtake-youtube/” }); [...]

By: Hospitals: The State of Social Media Use | Public Healthcare Promotion

Hospitals: The State of Social Media Use | Public Healthcare Promotion — Mon, 16 Mar 2009 19:19:05 +0000

[...] post, “Hospital Socia Media Stats,” gives some interesting statistics into the adoption and growth of social media. To the right is a [...]

By: medXcentral

medXcentral — Mon, 16 Mar 2009 17:01:12 +0000

Ed…thanks for letting us all hear the heartbeat as you check the pulse of hospital activity online. Very valuable industry intelligence. Thanks again. – Jim

By: Chris Boyer

Chris Boyer — Mon, 16 Mar 2009 16:32:35 +0000

Ed – fantastic data. A real eye-opener. We all know YouTube is now a mainstay in hospital marketing (after all, Google even said 25% of their searches last year originated on YouTube). Twitter is going through a growth spurt – and is becoming more mainstream. I expect those numbers will converge even further through 2009.

By: Alex

Alex — Mon, 16 Mar 2009 14:45:43 +0000

With YouTube now the second most searched site globally (behind it’s Google parent), the reach and influence of quality content is significant. The available of (or lack there of) of video assets may explain the longer period of time to reach the 100 benchmark; versus Twitter’s trend.
Regarding celebrities — their presence can certainly cause an increase in video viewership, although this may be just from a fan base who is outside of a hospital’s service area. Celebrities have had an affect on awareness of a cause or procedure – Carnie Wilson and Al Roker impacted gastric bypass surgeries.