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	<title>Comments on: Social Media in a Crisis &#8211; Scott &amp; White and the Fort Hood shootings</title>
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	<description>Social Media resources for health care professionals from Ed Bennett</description>
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		<title>By: Are Hospitals Tilting at Windmills Searching for Social Media ROI? &#8211; The Buzz Bin</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-3273</link>
		<dc:creator>Are Hospitals Tilting at Windmills Searching for Social Media ROI? &#8211; The Buzz Bin</dc:creator>
		<pubDate>Thu, 18 Feb 2010 10:32:17 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-3273</guid>
		<description>[...] an example of how to effectively use social media during a time of crisis. Ed Bennett’s blog, Found in Cache, has a great interview with Steven Widmann, director of web services at Scott &amp; White, who [...]</description>
		<content:encoded><![CDATA[<p>[...] an example of how to effectively use social media during a time of crisis. Ed Bennett’s blog, Found in Cache, has a great interview with Steven Widmann, director of web services at Scott &amp; White, who [...]</p>
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		<title>By: Scott &#38; White connects in Fort Hood crisis&#160;&#124;&#160;Wheel on the Web</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2674</link>
		<dc:creator>Scott &#38; White connects in Fort Hood crisis&#160;&#124;&#160;Wheel on the Web</dc:creator>
		<pubDate>Wed, 16 Dec 2009 07:16:56 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2674</guid>
		<description>[...] services to Fort Hood, and treated 10 victims of the shooting in their ER. Ed Bennett&#8217;s Found in Cache blog has an interview with Steven Widmann, director of Web Services at S&amp;W, which lays out the [...]</description>
		<content:encoded><![CDATA[<p>[...] services to Fort Hood, and treated 10 victims of the shooting in their ER. Ed Bennett&#8217;s Found in Cache blog has an interview with Steven Widmann, director of Web Services at S&amp;W, which lays out the [...]</p>
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		<title>By: Scott &#38; White connects in Fort Hood crisis &#171; Wheel on the Web</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2671</link>
		<dc:creator>Scott &#38; White connects in Fort Hood crisis &#171; Wheel on the Web</dc:creator>
		<pubDate>Tue, 15 Dec 2009 02:02:13 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2671</guid>
		<description>[...] services to Fort Hood, and treated 10 victims of the shooting in their ER. Ed Bennett&#8217;s Found in Cache blog has an interview with Steven Widmann, director of Web Services at S&amp;W, which lays out the [...]</description>
		<content:encoded><![CDATA[<p>[...] services to Fort Hood, and treated 10 victims of the shooting in their ER. Ed Bennett&#8217;s Found in Cache blog has an interview with Steven Widmann, director of Web Services at S&amp;W, which lays out the [...]</p>
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		<title>By: &#187; Twitter to the Rescue</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2579</link>
		<dc:creator>&#187; Twitter to the Rescue</dc:creator>
		<pubDate>Mon, 23 Nov 2009 23:54:30 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2579</guid>
		<description>[...] What’s important about this? Scott &amp; White helped keep the community informed and took action to help patients with their fast blood drive. And it did so in a way that positioned it as an information leader, creating more awareness and credibility for the Scott &amp; White brand. See the value of social media now? If your company doesn’t have a social media plan in place, don’t wait for an emergency to force your hand. Take a hint from Scott &amp; White and put those pieces in place so you’re ready when that emergency comes along &#8211; and to reap the awareness and loyalty benefits in the meantime. Learn more about the Scott &amp; White story here. [...]</description>
		<content:encoded><![CDATA[<p>[...] What’s important about this? Scott &amp; White helped keep the community informed and took action to help patients with their fast blood drive. And it did so in a way that positioned it as an information leader, creating more awareness and credibility for the Scott &amp; White brand. See the value of social media now? If your company doesn’t have a social media plan in place, don’t wait for an emergency to force your hand. Take a hint from Scott &amp; White and put those pieces in place so you’re ready when that emergency comes along &#8211; and to reap the awareness and loyalty benefits in the meantime. Learn more about the Scott &amp; White story here. [...]</p>
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		<title>By: Wendy Harman</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2516</link>
		<dc:creator>Wendy Harman</dc:creator>
		<pubDate>Tue, 17 Nov 2009 14:48:34 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2516</guid>
		<description>This is Wendy the social media lady from the American Red Cross. It was a pleasure working with (meaning sharing tweets and DMing info) Steven from  Scott&amp;White during a very distressing day. I think we all came together to provide as much public information as we could on that day.</description>
		<content:encoded><![CDATA[<p>This is Wendy the social media lady from the American Red Cross. It was a pleasure working with (meaning sharing tweets and DMing info) Steven from  Scott&amp;White during a very distressing day. I think we all came together to provide as much public information as we could on that day.</p>
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		<title>By: Mario armstrong</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2513</link>
		<dc:creator>Mario armstrong</dc:creator>
		<pubDate>Tue, 17 Nov 2009 02:15:11 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2513</guid>
		<description>Great post! As he puts it &quot;proof is in the pudding&quot;! This is a solid example of how people can leverage social media to inform especially in a crisis! I&#039;m curious to know how much of their own hospital staff vs outsiders were following their updates?</description>
		<content:encoded><![CDATA[<p>Great post! As he puts it &#8220;proof is in the pudding&#8221;! This is a solid example of how people can leverage social media to inform especially in a crisis! I&#8217;m curious to know how much of their own hospital staff vs outsiders were following their updates?</p>
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		<title>By: Nick Dawson</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2512</link>
		<dc:creator>Nick Dawson</dc:creator>
		<pubDate>Tue, 17 Nov 2009 02:08:53 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2512</guid>
		<description>Great re-cap of the wonderful work by Scott &amp; White. Their use of social media during the crisis was nothing short of inspiring. We all plan for the worst hoping it will never happen - it is powerful to see how gracefully S&amp;W used twitter and their blog while caring for our soldiers during a dark hour. Kudos!</description>
		<content:encoded><![CDATA[<p>Great re-cap of the wonderful work by Scott &amp; White. Their use of social media during the crisis was nothing short of inspiring. We all plan for the worst hoping it will never happen &#8211; it is powerful to see how gracefully S&amp;W used twitter and their blog while caring for our soldiers during a dark hour. Kudos!</p>
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		<title>By: Klava</title>
		<link>http://ebennett.org/scott-white-fort-hood/comment-page-1/#comment-2511</link>
		<dc:creator>Klava</dc:creator>
		<pubDate>Tue, 17 Nov 2009 01:55:01 +0000</pubDate>
		<guid isPermaLink="false">http://ebennett.org/?p=1233#comment-2511</guid>
		<description>Consider getting an editor. Your understanding of grammar and style is quite embarrassing.</description>
		<content:encoded><![CDATA[<p>Consider getting an editor. Your understanding of grammar and style is quite embarrassing.</p>
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