Tuesday, June 29, 2010

Crowdsource My SXSW Submission

by Ed Bennett on June 29, 2010

in Uncategorized

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UPDATE – June 30, 2010

I’ve decided to go with Topic #2 – Social Media and the Healthcare Provider / Patient Relationship. It’s was a tough choice, but I think this a better fit for the new SXSW Health track, while covering issues of interest to other professionals.

Big thanks to everyone who commented and offered advice – your feedback was invaluable.

Now – who’s going to submit a proposal on Web blocking?

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As  many of you k now, SXSW has added a one-day Health track to the 2011 conference. This past March, I participated in a Core Conversation on the healthcare use of Web 2.0 and social media tools to connect with patients and deliver care. It was a packed session, and generated good feedback.

Next year, there will be more opportunities to discuss these topics, and submissions are being accepted now.

Here’s where I need your help. I can only summit one proposal, but I have several ideas:

1. ER 2.0 – One Year Later
A reprise of last years Core Conversation, looking at the progress (or lack of progress) in the adoption of new communications tools by Healthcare. Has anything changed? What are the success stories, and where are the roadblocks?

2. Dear Doctor, Can I Follow You?
A panel discussion with Doctors, Therapists and other healthcare professionals on boundaries. What’s the role of  social media in the  relationship between caregiver and patient? Is it ever OK to connect with patients on Facebook, Twitter and other social media services? This is an issue faced by other professions – think about Lawyers or Financial Advisers – what guidelines should they follow?

3. Mr. CIO – Tear Down the Wall!
The majority of U.S. hospitals block employees from using social media and many other websites. Websense and other “Net Nanny” tools are common, limiting the adoption of these new communications tools.  We can’t move forward with the great ideas found at SXSW unless the average employee can use them. This session would examine their reasons for blocking, and look at ways to change this mindset.

Here’s where I need your help – Tell me which topic you think is most important, and let me know if you already submitted a proposal using one of these ideas. I don’t want to duplicate proposals.

See you in Austin,

Ed

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